PITTSBURGH – October 25, 2018 – Gatesman, one of the fastest-growing, privately owned marketing communications agencies in the U.S., has welcomed award-winning creative mind Julie Allard as EVP, Executive Creative Director. Julie brings more than two decades of experience in the financial, consumer packaged goods, food and beverage, energy and transportation industries, and has solved some of the most complex creative challenges for many leading blue-chip brands and agencies across the U.S.
“When we hire, we have three non-negotiables for our talent. They must be results-driven, passionate and focused on understanding our clients, their customers and their goals. Julie is no exception – she challenges her team to always anticipate ‘what’s next?’ and is on a relentless mission to find the best creative path for clients,” said John Gatesman, CEO, Gatesman. “Julie has a lot of heart – her work is smart, refreshing and executed flawlessly.”
Julie’s journey to Gatesman included notable experience with firms like Ogilvy, BBDO mcgarrybowen and Publicis. Her industry expertise is equally diverse, having lent her creative leadership to accounts including American Express, Chevron, Citibank, AT&T, Unilever, Hershey’s, Kraft, Miller Lite, Kodak, DHL, HP, Huggies, Amtrak and P&G. In her new role as EVP, Executive Creative Director, she will be responsible for leading creative execution and innovation across the agency’s Pittsburgh, Chicago and Springfield, Mo. offices.
A testament to her creative edge, Julie’s work has earned her an Andy, an Athena, local, regional and national Addy’s, numerous Financial Communication Society Awards, and more. Beyond creating award-winning work, she is a strong advocate for women and diversity in advertising and has worked with the Advertising Women of New York and The One Club’s Creative Bootcamp, which promotes diversity in advertising. Julie has also served as an adjunct professor at Miami Ad School, as well as a lifelong mentor to budding creatives through various professional organizations.
“I am a sincere and firm believer in building and nurturing a strong team through dedicated mentorship, and feel my approach to solving complex business challenges through high caliber creative makes me an outstanding fit for Gatesman’s ‘Good Enough Sucks’ company culture,” said Allard. “I’m so excited to have the opportunity to lead and work alongside this incredibly talented team. There’s plenty of great work ahead of us.”
Gatesman is one of the fastest-growing, mid-size, privately owned agencies in the U.S., with offices in Pittsburgh, Chicago, and Springfield, Mo. Gatesman tackles communications challenges with its proprietary Hacking Human Behavior™ approach and offers expertise in strategy/branding, advertising, public relations, social media, digital and analytics. Gatesman is a partner in AMIN Worldwide, an alliance of over 50 independent marketing agencies, and IPREX, a global communications network. Gatesman acquired Quest Fore in 2014 and Noble Communications in 2017.