Andy Beifel

VP, Director of Performance Media

Andy joined Gatesman in March 2022. While he started his career with a stint in yellow pages advertising, Andy quickly transitioned to focus on digital advertising and now has 17-plus years of agency-side digital media experience with a special expertise in paid search and paid social. He's worked across a variety of verticals, including financial services (Discover), auto (AutoNation), insurance (State Farm), education (Chamberlain College of Nursing, Rochester Institute of Technology), telecommunications (Cox, Comcast B2B), and retail (Church & Dwight brands). Andy brings a wealth of knowledge and expertise in performance marketing, strategic planning, and multi-channel strategies — supporting both online and offline consumer journeys — and brand awareness & development.

In his past work, and now at Gatesman, he oversees teams of media managers and associates focused on exceeding client and company goals, standardizing processes & reporting, and employee development.