Millennial males knew about Thorntons food, but for the grand opening of several new locations
we made them
Nothing whets our appetite like geo-targeted Snapchat filters featuring high-margin food items, but our sampling team proved that the way to a Millennial male’s stomach is through his phone.
There’s a secret to getting people
to actually use branded Snapchat filters.
Make the content worth sharing.
- Desiree’ Bartoe
Multiple infographics helped us secure press coverage for our launch of Real Kitchen. Real Food. They scored us 2.4 million impressions and a few style points.
There are times when peer-to-peer marketing can out-punch any well-crafted ad. When tasked with getting on-the-go moms to eat gas station hot dogs, we knew it was time to enlist the help of some influential bloggers.