Helping a leading plastics equipment manufacturer stand out at the industry's largest trade show through bold creative, digital retargeting, and immersive engagement.

Conair Group is the leading supplier of auxiliary equipment and solutions for plastics processors. Those manufacturers are under pressure to improve operational output and cut costs. Conair turned to us for help solidifying its position as the dominant players in the plastics industry. Using bold creative and mining for unique competitive advantages, we helped reinforce Conair as the industry's most trusted and established brand.

With the brand foundation in place, Conair was ready to introduce a breakthrough innovation: Conveying with Optimizer, an AI-integrated conveying system designed to streamline plant operations. But with no real-world product footage available, we brought the story to life through character-driven 3D animation — creating a flexible, sales-ready tool that helped demonstrate the system’s benefits to prospects across digital and in-person touchpoints.