As a strategic marketing leader and trusted advisor, Sarah Gladd brings more than 20 years of experience helping organizations navigate complexity, unlock growth, and build brands that resonate. As VP, Group Account Director at Gatesman, she leads the agency’s Account Leadership practice - mentoring teams, shaping client partnerships and ensuring work is grounded in insight, collaboration and measurable impact. She also serves on Gatesman’s Board of Directors, contributing to the agency’s strategic direction and ongoing evolution, including its owned digital presence.

Sarah’s experience spans B2B, industrial, consumer and civic sectors, where she partners with organizations to translate complex ideas into compelling, actionable stories. She works with global and national brands including ARRAY Technologies, Piovan Group, Conair Group, Americhem and Federal Express, helping bring technical innovation to market with clarity and purpose.

At the same time, Sarah plays a key role in shaping high-impact regional and statewide initiatives. She helped lead the development and launch of PA Brews, a first-of-its-kind statewide brand uniting Pennsylvania’s malt and brewed beverage industry under a single identity - aligning stakeholders, building industry pride and creating a platform for long-term tourism and economic growth. She also leads work for the Pittsburgh Downtown Partnership, including the creation and launch of Oktoberfest Pittsburgh, now a signature cultural event driving significant attendance, visibility and economic impact for the city.

Her portfolio also includes partnerships with organizations such as the Heinz History Center, Pittsburgh Regional Transit, Shop ’n Save and the Commonwealth of Pennsylvania, where she brings together strategy, storytelling and execution to drive meaningful engagement and results.

Known for her ability to build strong relationships and lead through complexity, Sarah thrives at the intersection of strategy and execution, helping clients move forward with clarity, confidence and momentum.

Outside of work, Sarah is the front woman and lead singer of the local cover band The Hoot Owls, a role she has held for more than a decade. She is also an avid bourbon collector and a dedicated hot yoga enthusiast.